Black And White Heart Art

Op Art Heart Print Black and White Abstract Print Photo For Abstract Art Blog
Marisa D. Aceves. Optical Heart. Digital Photography/Photo Manipulation

Black and White Heart Art Prints For Sale

Believe it or not, this striking piece of art is abstracted laundry supplies. To create the look of this art print, I had to manipulate the textured surface of a photographed fabric design. I love how the geometric shapes help to guide your eyes and define the tones. It is an ode to our general hatred of laundry, yet it also comments on the triumph of the imagination. Even sundry chores offer inspirational fuel to recharge the soul trapped by mundane schedules and never-demands. If we change our thinking, perhaps laundry can be a time to escape the chaos surrounding us, providing a meditative space where we can briefly step away and reaccess our actions and motivations. Are we doing things out of love for others, or are we acting selfishly, favoring our interests and success above what is right and good? 

Print wall art for any room or occasion

Black And White Heart Art Room Display For Aceves Art 2
Aceves Art 2’s Optical Heart Art Living Room View Photo

Brighten your home or office with these art decor photo prints. Then, decorate with this unique abstract art print. My black and white heart wall art comes in a variety of sizes. With the option of various archival artist papers or gallery wrap canvas, this wall decor is sure to please. Each reproduction canvas and paper print is signed and framed by Artspan’s proprietary printing company, then shipped directly to your doorstep. 

Eye-Popping Abstract Op-art hearts make the perfect Valentine’s gift.

Our abstract wall art looks great as a wood-framed photo or framed wall art canvas print. Black and white canvas prints up to 35″ x 35″. Art custom canvas prints are available in gloss or matte finish. Each gallery-wrapped canvas has deep, quality stretcher bars and is ready to hang when it arrives. So enjoy this wall decor masterpiece of joy and inspiration. 

Canvas Artwork

  • archival cotton canvas
  • canvas printing with quality colorfast archival inks
  • stretched canvas stapled in the back
  • framed canvas or canvas without frame available
  • sizes small 10″ x 10″ to large canvas 35″ x 35″ 
  • personalized/signed canvas print

Archival Print Poster 

  • Available in archival artist art-paper: Premium Glossy Photo, Premium Luster Photo, Premium Semimatte Photo, Cool Tone Picture Rag, Velvet Digital Art, Premium Archival Matte, Hahemuehle Photo Rag 308
  • Choose from a variety of art home print frames.
  • Each high-quality black and white heart art paper print is made with colorfast inkjets.
  • Select matte or glossy paper finishes 
  • Framed prints come with hanging hardware.

*To order your print in time for Valentine’s visit


Contemporary Abstract Art Prints For Sale Using Plants and Powder

Abstract Art Photo For Abstract Art Blog
Marisa D. Aceves. Sudden Bright Explosion. Abstract Photography/Photomanipulation. 2022.

Innovative Contemporary Abstract Art Prints For Sale

Happy New Year, everyone. I’m encouraged daily to bravely pursue my unique creative avenue as I view the incredible life-giving artwork you share on social media. While I have a Bachelor of Fine Arts in Painting, I always had to work in more than just one medium. There are so many new things and experiences to discover, especially when creating art. Why limit yourself? I don’t. Years ago, a well-known university painting professor told me I wouldn’t be satisfied sticking to static images. Deep down, I knew I wouldn’t stick to one genre of art. Instead, I would pay homage to them by taking a little art history and attaching it to each series. Recently, I’ve been combining photography and digital art to produce abstract artworks strikingly commercial as they are experimental. In my Powders and Plants series, I blend pictures of airborne pigmented powder with the lines and textures of some of your favorite nursery plants. Some may think I do this just for kicks. There may be some of that going on here, but I have a goal for each series. The goal is one of transformation. Powders and plants transform into abstract expressionist art.

Even though my concentration was painting in college, I had an intense interest in photography. But every time I tried to sign up for a class, they were all full. As a result, it took me two semesters to hold a camera and shoot anything my heart desired for a grade. Many years passed after that, and now I use whatever medium will help me express my idea best.

I hope you enjoy these new creations as much as I do! As a new and hopeful year begins, I can’t wait to share my next object adventure! – Marisa

Click Here to view or purchase Artwork from this series.

Why Team Building Is Important: 7 Top Reasons

The Importance Of Team Building Photo For Aceves Art 2 WordPress Abstract Reception Art Blog
Photo by Jason Goodman on Unsplash

Importance Of Team Building In The Workplace

Everyone wants a successful brand. But you have to learn what it takes to get there. Contrary to popular belief, you need help building a prosperous business. Even if you’re a jack-of-all-trades and a master multitasker, you require other people’s skills and perspectives to help you grow. That is the reason why team building is so important. 75% of office staff claim that collaboration and teamwork are critical components of corporate success. But what are the secret advantages of team building? Well, you’re about to find out.

In this article, we will address the following:

  • The effectiveness of team building 
  • How it increases productivity, improves morale, builds employee appreciation, and more
  • Helpful suggestions for cultivating a healthy, constructive team environment

Why Team Building Is Effective

Team building has increased in popularity because it builds community and solidarity among an organization’s employees. When people feel that they’re not alone when facing a company problem or challenge, it helps to improve their resolve, especially during pandemic isolation. According to research, when the global work environment changed to remote work because of enforced Covid regulations, more than 2,500% of businesses began financing virtual team-building activities. Additionally, a fully involved workforce can double a company’s profits. Moreover, it fosters better collaboration and communication, which is essential for retaining valuable employees and increasing loyalty.  

Benefits Of Team Building Activities

There are many reasons for making team-building a vital part of your brand’s marketing strategy. Here are a few of the best:

Increases Productivity

Besides helping workers feel part of a community, it also increases productivity. When people are encouraged by other employees to do their best and complimented on their strengths, they purposefully improve their performance, increasing company productivity by 12%. In addition, they invest more in the company’s success because they know their employer and co-workers appreciate and reward their efforts. Instead of one person multitasking into oblivion, teams can help carry each other so that the overall workload doesn’t overwhelm them. As a result, each member can work faster, increase their strengths and pick up new skills.


To help enhance the productivity of your business, motivate your employees to participate in team activities that highlight each of the team member’s strengths. Activities that engage them to work together to build or create something for a cause or charity inspire trust and move them to work more efficiently and effectively.

Improves Company Morale

When your employees feel overwhelmed and overworked, they tend to shut down or approach their tasks with little to no enthusiasm. The social aspect of teams helps to improve motivation and well-being. In addition, team members with more experience in challenging duties can act as teachers, mentors, and support, which makes otherwise tense situations more tolerable. When employees know other people are there to assist and educate them, they are less stressed and more open to undertaking unfamiliar jobs. The constant communication between team members helps to lessen feelings of isolation, loneliness, and frustration.


Try virtual team-building activities that promote better communication and boost morale. For example, virtual ice-breaker games like Gif Wars, which uses Nectar software to encourage team members to shout out others for appreciation or acknowledgment, can help build trust, camaraderie, and loyalty.

Promotes Better Communication

For a business to run smoothly, all employees must be on the same page and working towards similar goals. Besides, team building promotes better communication because members must reach out to others on their team to complete a task successfully. Members can learn skills they wouldn’t have acquired alone. As their comfort grows, they know to see their team members as allies lessening suspicion, unproductive competition, and in-fighting.


Check out games like Secret Agenda, which helps enhance collaboration activities, or Blind Design, which enriches your team’s instructional abilities.

Stimulates Creativity

It’s challenging to devise alternative solutions to common problems, especially when you have to do it all yourself. However, with teams, you have many different perspectives, which allow you to benefit from other people’s experiences. Moreover, group members can share their unique insights on how to solve a problem. 


Creative Games like The Paper Tower and Scavenger Hunt teach planning and strategic thinking.

Fosters Solid Relationships

Along with improving communication and collaboration, team building builds solid work relationships. People need people. And trust is key to getting your employees to share new ideas, concepts, and advice with their co-workers. In addition, knowing they have extra support during busy and challenging times gives members more confidence and a sense of relief. Also, when the team is successful, all members share in that success which often results in a more positive outlook, increased confidence, and willingness to work together.


Remote Activities, like Coffee Chats, use the Donut Slack app to randomly pair employees who are encouraged to share coffee, a snack, and a casual conversation. The rules ensure that employees avoid work talk and share small details about their lives and appropriate personal stories.

Aids In Conflict Resolution

When employees have to work with a team to accomplish goals, they have more incentive to mend relationships to ensure your company succeeds. Team building forces co-workers to focus on a shared objective, not individual ambition. So maintaining solid, healthy relationships based on cooperation, collaboration, and trust is necessary.


Try fun conflict/resolution activities like Dizzy Debates which involves perspective exercises, and the You Said, I Heard game which emphasizes better communication.

Identifies Leadership Skills

Working in teams also spotlights individual members’ talents and soft skills, which is perfect for discovering future leadership in critical areas of your company. For example, someone that excels in conflict resolution could be the ideal candidate for an upcoming HR position. Another member who is good at noticing behavioral patterns and delegating group responsibilities firmly yet with compassion and insight could, one day, be the next Office Manager. 


To highlight the best in your team members, try activities like Plane Crash and Minefield, which pinpoint members who are creative, good at organization, and decisive. 

Now that you know why team building is important to the strength and growth of your business, you can discover how to select and manage team members to make the most of your brand. However, even though you’re aware of the benefits of team building, it can still be challenging to implement all of the above suggestions immediately. An easy and obtainable solution to this problem is to focus on the two most important improvements to your team’s ability to work together. 

What can additional reasons for team building help you boost your business?  

Meet The Author

Headshot Author Picture For Aceves Art 2 WordPress Abstract Reception Art Blog

Marisa D. Aceves

Hello, my name is Marisa D. Aceves. I’m a forever curious B2B/B2C freelance writer, artist, and marketer. When not toiling away in the studio, I enjoy sharing articles on marketing strategies and tools and technologies. Follow my blog and receive my latest tips on art marketing, digital marketing, and business software reviews.

Striking Abstract Art Prints Created Using Plants

Vibrant Abstract Photography Art For Sale Photo For Aceves Art 2 WordPress Abstract Reception Art Blog
Marisa D. Aceves. The Beginning Of Things. Abstract Photography/Photo manipulation. 2022.

Abstract Art Prints Created From Plants 

Watch Everyday Objects Transform Into fascinating abstract artwork.

The vibrant Plants and Powder series combines the tranquility of garden plants and pictures of moving powder pigments to create remarkable abstract expressionist artworks.

Visit Aceves Art and explore your art and design possibilities.

Blog Modern Abstract Art Photo For Aceves Art 2 Wordpress Abstract Reception Art Blog

Beautiful Abstract Art Prints Created Using Plants

Blog Modern Abstract Art Photo For Aceves Art 2 WordPress Abstract Reception Art Blog
Marisa D. Aceves. Plants and Powder Series: Momentary Trigger. Digital Photography/Digital Art. 2022.

Abstract Art Prints Made From Plants and Powder

Experience Everyday Objects Live a second life as extraordinary abstract creations.

The bold, colorful Plants and Powder series uses garden plants and powder to create striking geometric abstract artworks.

Visit Aceves Art and explore your art and design possibilities.

Social Media Automation Photo For Aceves Art 2 Wordpress Abstract Reception Art Blog

Social Media Automation Tools: Best 7 To Save You Time

Social Media Automation Screenshot For Aceves Art 2 WordPress Abstract Reception Art Blog

Header Image by Stefan Schweihofer from Pixabay

Are you tired of spending hours figuring out what to post on social media? Do you find it near impossible to keep up with the consistent posting schedule required to gain more followers, leads, and sales? Social media automation allows you to preplan your posts to spend more time working on the parts of your business that matter most. According to emailmonday’s Ultimate Marketing automation statistics overview and Demand Spring Marketing Automation Platform Insights, 96% of marketers have added a marketing automation platform.

Social Media Automation Software Part 2

In part one, we reviewed the benefits and drawbacks of three top social media automation tools Coschedule, Hootsuite, and Sendible. In this installment, we’ll check Zoho Social, Later, Buffer, and Drum Up.

In this article, we will cover:

  • The necessity of using social media automation tools to scale your business
  • The Automation Tools Zoho Social, Later, Buffer, and Drum Up
  • How to use each social media tool and what they do
  • Which social media tool is right for your business
  • Pricing Packages/Plans
  • Pros and Cons 

Why it’s necessary to use social media automation tools to help you scale your business? 

When you’re a business owner, you have many responsibilities that take you away from strictly focusing on social media marketing. However, social media platforms present the perfect opportunity for reaching your target audience online. Posting manually on social media every week and managing various social media accounts can take its toll as you have to juggle many tasks to meet your weekly, monthly, and yearly goals. Social media automation helps you build your network and find new customers more efficiently by allowing you to easily adjust your weekly postings to align with your business’s content calendar and stages of the buying process. As a result, you can reduce your marketing cost, raise brand awareness and increase customer engagement.

These useful social media automation tools help simplify your marketing efforts:

Zoho Social 

Zoho claims to be the easiest way to manage your social media. In addition, it boasts some impressive features to maximize your marketing efficiently, such as creating custom reports and scheduling unlimited posts when your audience is most active. Besides, it was voted the best social media management software of 2022 by Forbes Advisor.

With its intuitive content calendar, you can easily keep track of your content, organizing the posts the way you like. 

Keep track of relevant news across social media platforms using multiple listing columns.

Use Zoho’s pre-built or custom analytics reports to gain valuable insights into the content your audience loves.

Who can benefit

It’s flexible and an excellent choice for small businesses with a limited budget and established companies looking to save money.

Pricing Packages/Plans

 Zoho Social Platform has three pricing plans. The Standard Plan, which is $10 a month billed annually, allows you to post on seven channels. It includes twenty-four-hour email support, helpful features like user tagging, summary reports, and a handy URL link shortener. 

The software’s Professional plan, at a low $30 a month billed annually, lets you post on eight channels and includes standard features such as Livestream, bulk scheduling, Media library, and Cloudpicker.

Its Premium plan at a reasonable $40 a month billed annually allows you to post on up to nine channels and supports professional features such as exporting posts, team member audio/video and chat, exporting posts, and SmartQ.

Pros and Cons 


Zoho’s affordability and ease of use make it one of the top social media automation software. Here’s why:

  • It allows you to keep up with all your customers from a shared database.
  • The pricing plans are flexible and affordable, enabling you to choose which one is right for your budget.
  • It offers fluid desk and CRM integrations.
  • The software includes helpful analytics and publishing features.
  • You can preplan your posts for a variety of social media platforms.


Although Zoho Social has many practical features, some areas need improvement:

  • There are no premier integration or consulting services
  • It cannot edit content
  •  There is no accessibility for Instagram stories, carousels, or reels.
  • You cannot forward development teams to notify them of updates.


Later is an all-in-one social media scheduling software that is user-friendly and allows you to quickly and easily pre-schedule posts on several popular platforms like Tiktok, Twitter, Facebook, Pinterest, Instagram, and Linkedin.

If you’re having problems creating content, this social media software helps you find content ideas you can tweak to fit your brand, then share in a matter of minutes.

Also, its detailed analytics allows you to track sales, determine which posts receive the most engagement, and drive traffic. You get personalized insights into what works for your business and how to improve your social media content strategy.

In addition, the free custom design feature helps you to create a consistent look across all your social media platforms.

Who can benefit

It’s perfect for small businesses, startups with growing teams, and more established brands with multiple clients and locations.

Pricing Packages/Plans

Later has three initial and two-scale plans for business managing several clients and locations. 

The Starter Plan is $18 a month. It includes social media automation on one account on Instagram, Facebook, Twitter, Pinterest, Tiktok, and Linkedin. You get a maximum of 30 posts on each social media profile, three months of analytics data, and a LinkedIn bio page with limited customization.

Later’s Growth Plan is a moderate $40 a month. It covers three social sets on Instagram, Facebook, Twitter, Pinterest, Tiktok, and Linkedin. Three employees can preplan posts. In addition to 150 posts per social media profile, you can access brand management and team tools, full analytics equalling one year of data, and complete Linkedin bio page customization.

The Advanced plan, at $80 a month, is an excellent choice if you manage multiple brands. You get six social sets with six users on Instagram, Facebook, Twitter, Pinterest, Tiktok, and Linkedin. Also, you have access to features such as Live chat support and an unlimited number of posts.

There are two scale plans if you are a large, well-established business requiring more support. 

Later’s $200 a month Scale 15 plan comes with 15 social sets/90 social profiles on Instagram, Facebook, Pinterest, Tiktok, and Linkedin and supports up to 10 users.  

The Scale 30 plan, at $400 a month, includes 30 social sets on Instagram, Facebook, Pinterest, Tiktok, and Linkedin and supports 20 users.

Both Scale plans have advanced features such as Multi-Profile Scheduling, Saved Captions, Visual Instagram Planner, and Media Editing.

Pros and Cons


Later has several outstanding features that make it stand out from the competition:

  • You can post on a variety of social media platforms.
  • It allows for multiple users.
  • The price is affordable.
  • It has detailed social media analytics plus timely data reports to help you improve your content.


While Later excels in many critical areas of social media automation, it lacks some key features:

  • It needs more features for Twitter and Facebook. 
  • Later claims to support TikTok and Instagram scheduling when it doesn’t.
  • It needs to improve its analytics software.
  • There are no placeholder images to use when posting on social media.


Buffer is a social media automation software that lets you handle various social media accounts on platforms like Twitter, Facebook, and Instagram, analyze audience engagement, and schedule posts. In addition, it helps you to collaborate with others as you plan your marketing campaigns by permitting you to pre-schedule your posts. Also, their Hotkeys and Labels features allow you to focus on the most crucial comments in your niche with a response rate that is twice as fast as its competitors.

Who it benefits

Buffer is a fine choice for freelancers, small businesses new to social media, experienced business professionals, and agencies with multiple teams.

Plans & Pricing

Buffer has four pricing plans: Free, Essentials, Team, and Agency. 

The Free plan gives you three social media channels with ten posts per channel. In addition, you can access simple publishing tools, their Landing Page builder, and a link shortener.

Buffers Essentials plan, starting at $5 a month per channel, permits you to store two thousand scheduled posts per channel and access analytics, planning and publishing, and engagement tools.

Their Team Plan starts at $10 per month with unlimited social media channels, draft collaboration tools, and unlimited teams and clients.

The Agency Plan at $100 per month for ten channels comes with custom access and permissions, additional team features, and unlimited users and collaborators.

Pros and Cons


This agile social media software is perfect for all stages of your business journey:

  • They have easy-to-understand exportable reports.
  • Their active community of users can help you troubleshoot and learn the software.
  • You can use its free image creation tool effortlessly to create social media images.
  • Its productive social media automation software can help you discover the right content and times to post, especially during marketing campaigns.


Although Buffer offers several helpful features at an affordable price, it needs improvement in these areas:

  • It lacks a social media library feature.
  • Buffer doesn’t synch well with Facebook’s algorithm to suggest effective posting times.
  • There is no way to monitor social mentions.
  • It doesn’t have a calendar scheduling feature.


DrumUp is a social media automation mobile and web application software for freelancers, startups, and established businesses explicitly created for social media management and content curation. Its Automatic Content Schedule and Content Suggestion features help you to schedule expertly crafted content to get more leads and sales and promote your brand. Additionally, you can add several social media accounts, adjust their settings, and monitor them for engagement. Also, it makes hashtag recommendations and permits you to set compelling posts on repeat schedules. Besides timely content generation advice, it provides detailed social media analytics to help you measure your performance on Facebook, LinkedIn, and Twitter.

Who it benefits

DrumUp is an excellent choice for freelancers and startups as it offers lower-priced, budget-friendly plans. It’s a good choice for established businesses and agencies as well.

Plans & Pricing

The Free plan allows you one content suggestion stream, three daily posts, custom scheduling of posts, one social account, and Hashtag and @mention suggestions.

DrumUps Starter plan at $15 a month includes ten pre-scheduled daily posts, three RSS feeds up to three social accounts, one thousand posts in the content library, a URL shortener, and a set repeat schedule for posts.

Their popular Pro plan at $39 a month has twenty content suggestions, streams, five RSS feeds, twenty social accounts, chrome extensions, and Group social accounts.

Finally, the Small Business plan at $79 a month includes twenty social accounts, five thousand posts in the library, detailed analytics, custom scheduling of posts, and a slack extension.

Pros and Cons


Besides timely content suggestions, detailed analytics, and automatic content scheduling, DrumUp has various features that make it a hefty social media automation tool.

  • You can share quality content with your industry, networks, and co-workers using one account.
  • Its intuitive interface makes it relatively easy to use.
  • It includes Chrome and Slack extensions.
  • Their content suggestions and research tools help you to improve your audience engagement.
  • You can integrate the software with various platforms.
  • It’s a productive content management tool for social media content.


While DrumUp can help you vastly improve your social media presence and marketing productivity, there are areas where the software could use a boost:

  • It cannot add sources to the generated content suggestions.
  • There are problems with formatting errors on posts. Sometimes editing posts is difficult.
  • The setup for social accounts needs better organization; it’s confusing.

An increasing number of marketers are using at least one social media automation tool to help them with their marketing strategy. With all your responsibilities running a business, it’s critical to dedicate your time and energy to areas that require immediate attention. Social media automation tools may require a learning curve as you navigate the software of your chosen platform, but it is well worth your time to choose one that will help you perform more efficiently. So what social media tools do you use to save time and money?

Headshot Author Picture For Aceves Art 2 WordPress Abstract Reception Art Blog

Marisa D. Aceves

Hello, my name is Marisa D. Aceves. I’m a forever curious B2B/B2C freelance writer, artist, and marketer. When not toiling away in the studio, I enjoy sharing articles on marketing strategies and tools and technologies. Follow my blog and receive my latest tips on art marketing, digital marketing, and business software reviews.

Striking Abstract Art Prints Created Using Roller Stamps

Buy Abstract Art Print Photo for Aceves Art 2 WordPress Abstract Reception Art Blog
Marisa D. Aceves. Bending Figure. Digital photography/Photo manipulation.

Buy Elegant Abstract Art Prints

Watch Every Day Objects Transform Into Something Unexpected, Yet Familiar.

The playful Roller Wordy series uses roller stamps to create bold geometric abstract artworks.

Reaching Figure Purple T. Red Square

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Living Room With Featured Artwork Absolute Center

To Add Something Unique And Unexpected To Your Next Design Project Visit Aceves Art Today!

7 Best Social Media Automation Tools To Save You Time

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Photo by Alexander Shatov on Unsplash

Social Media Automation For Your Business

Everyone always talks about how social sharing is vital to your business strategy. However, once you begin sharing your products and services on social media, one thing becomes clear. Your busy week can quickly become the enemy of your regular posting schedule. So how do you maintain an active social media presence while accomplishing all the tasks your business requires? The answer is simple. Automate your social media. Social media automation tools will help you preschedule your content to increase your exposure and satisfy your customers.

In this article, we will cover:

  • What social media automation is, and why it’s beneficial to your business
  • The Automation Tools CoSchedule, Hootsuite, and Sendible
  • What each social media tool is and what it does
  • Who can use each social media tool to their advantage
  • Pricing Packages/Plans
  • Pros and Cons 

What is social media automation, and why should you consider it?

Many years ago, before the internet age, people used newspaper ads, phone book ads, and referrals to get people to visit and buy from their business. Now, people use the internet to search for products and services to fix their problems and address their pain points. With the creation of various social media sites and apps, businesses realized they could reach potential customers on these platforms. But marketing on these platforms takes time and money. Something most small businesses don’t have. Social media automation solves this problem. Tools to manage social media let you plan and schedule social media posts when you know your leads and customers will be the most active. Then, you can release perfectly designed content aligned with your monthly and yearly goals.

These useful social media automation tools help you painlessly run and market your business:


Coschedule prides itself on helping you reach maximum efficiency in your business by enabling you to organize all your marketing efforts together in one place. It supports creating, scheduling, and publishing posts to Facebook (pages & groups), Instagram business, creator and personal accounts, LinkedIn profiles & pages, Twitter, and Pinterest. Its many features provide a calendar that helps you preview, share, and schedule your marketing and a series of versatile products to manage your process, projects, and team. In addition, CoSchedule’s Actionable Marketing Institute provides valuable learning opportunities from industry professionals to hone and boost your skills. With these convenient tools, you can manage your marketing projects and blog in less time. 

Who can benefit

This tool is suitable for people who work in marketing or small businesses that market and sell their products and services.

Pricing Packages/Plans

 It has three plans: the free Marketing Calendar, the $29 a month Pro Marketing Calendar, and the negotiable Advanced Marketing Suite Plan, whose price depends on the size and scale of your business. The free Marketing Calendar includes a real-time marketing Calendar, popular marketing tool integrations, work management tools, content marketing tools, social media profile scheduled messages, and more. The Pro Marketing Calendar covers all of the features of the free Marketing Calendar, including team and task management collaboration, unlimited social media publishing, and priority support. Finally, the Marketing Suite encompasses all the tools in The Pro Marketing Calendar plus marketing campaign management, project & campaign templates, handy content optimation tools, etc.

Pros and Cons


There are many excellent things about CoSchedule that set it apart from other social media automation tools:

  • You can centralize all of your scheduling in one application.
  • Quickly schedule your business’ projects and content across various social media and marketing platforms.
  • It cuts the time you spend on your marketing endeavors in half.
  • It allows you to connect all marketing projects to your calendar effortlessly. Automatic calendar project updates help keep you and your team on schedule. In addition, you can preplan your social media.
  • The software is easy to use
  • You can choose the perfect package/plan for your marketing needs.


Although CoSchedule is a great tool that saves you time and money, there are still some annoying drawbacks to using this software:

  • While CoSchedule is relatively easy to learn, the complex layout can be confusing, especially when you only want to focus on simple tasks.
  • You can’t schedule items in bulk.
  • The packages/plans are more expensive than other automation software, which may keep solopreneurs on a budget from taking advantage of its perks.


Hootsuite, created by Ryan Homes in 2008, is a social media management platform that uses a dashboard to connect all your favorite social media channels. Regarded as the global leader in social media management, it properly integrates with Facebook, Twitter, Instagram, TikTok, Youtube, Linkedin, and Pinterest. Among its many advantages, you can keep track of incoming social messages and respond to leads and new and old customers from various networks. Moreover, it makes messaging and connecting with your marketing team a breeze. Detailed analytics and reports help you assess what strategies work and what you need to change to increase your brand awareness and revenue. Also, you receive expert social media training to help you run profitable campaigns. 

Who can benefit

Hootsuite is best suited for agencies and small or established businesses with more than one employee.

Pricing Packages/Plans

Hootsuite has four plans: ProfessionalTeamBusiness, and Enterprise.

The Professional and Team plans have a 30-day free trial. The Professional  Plan allows you to schedule unlimited posts and access all your messages in one inbox. Additionally, you can preschedule your social media posts in bulk. It costs a moderate $49 a month. At $129 a month, the Team Plan has all the features of the Professional Plan, plus you can manage your team’s roles with permissions and send comments or posts to your team members. Also, you can have up to three users and twenty social accounts. The Business Plan enables you to have up to 5 users and 35 social accounts. Besides scheduling bulk posts at optimal times, you can review your social messages before posting and extend performance with top apps like Slack and Zendesk. In addition, you receive 24-hour customer support. Its price stacks up to $739 a month. Finally, the Enterprise plan is customizable based on the needs of your business. You can include more than five users and preschedule and review over fifty social media accounts. Moreover, you can receive a quarterly business review to determine your business’s profitability, measure the performance of individual ads, and evaluate your team’s performance.

Pros and Cons


Hootsuite is one of the most versatile when it comes to social media automation platforms. Here are some of its many benefits:

  • You can install a variety of applications.
  • You can manage many different social media accounts in one dashboard.
  • It allows you to create detailed analytics reports on your social media performance. 
  • You can quickly schedule your social media posts in bulk.


Unfortunately, there are still some areas where Hootsuite needs to improve.

  • Some of their packages are pricey for a new business or startup.
  • Hootsuite’s software interface may confuse people who aren’t as tech-savvy.
  • The extra Hootsuite University training and app additions are helpful but make your overall package less affordable.


Founded in 2009 by CEO Gavin Hammar, Sendible is a social media automation platform with more supported app integrations than any other social media software. For example, this social media manager tool supports Facebook, Twitter, LinkedIn, Google My Business, YouTube, etc. In addition, you can preview and adjust your posts on each social platform with the image editor and graphic design app Canva. Sendible allows you to customize your content, error-check your text, and publish your post in a flash. Also, it provides a way for you to analyze your best-performing content and send tailored detailed reports.

Who it benefits

Sendible is versatile in that it serves small businesses on a budget, larger, more established companies with teams, and moderately sized businesses in-between.

Plans & Pricing

There are four social media plans: CreatorTractionScale, and Expansion. The Creator Plan, priced at $29 a month, is perfect for freelancers, allows only one user, sharing on six social profiles, and unlimited scheduling. Also included are a handy content and hashtag library, automated client reports, and personalized onboarding. The Traction Plan permits four users and up to 24 social account profiles. Besides team collaboration, it also features post-assignment, approval, and personalized demonstration. It levels out at the moderate price of $89 a month. Sendible’s most popular scale plan, priced at $199 a month, allows businesses to add seven users and 49 social profiles. In addition, this plan also includes traction plan features, automated client reports, and custom approval flows. Finally, the Expansion plan, which costs $399 a month, permits 15 users and a generous 105 social profiles. Also included in the package are scale plan features, manage client permissions and white labeling.

Pros and Cons


Sendible has many features that enable you to organize your social media projects efficiently. These are the areas where Sendible excels:

  • The customer service is excellent. The staff is supportive, compassionate, and understanding.
  • The software is always up-to-date and constantly being improved.
  • The valuable ability to track the performance of each post
  • It’s more affordable than most social media management tools available.
  • It’s easy to schedule posts.


While there are many positive features, this software still has some areas that need change: 

  • You can’t manage Instagram followers or preview posts before they go live
  • Sendible isn’t always intuitive; getting rid of unwanted notifications is difficult.
  • The spreadsheet isn’t easy to use; you can’t add videos to it.
  • The software has problems linking to the right page of your blogs.
  • There are no free plans or 30-day trials.

While social media automation tools can save you time and frustration, not all plans suit your business model. Therefore, comparing prices, features, and ease of operation is necessary for your software selection. Moreover, knowing your audience and niche will help you decide which expenses you may or may not need. What type of business do you run? What are its biggest strengths and most significant challenges?

Stay tuned for Part 2, where we’ll cover Workflow, Later, BuzzSumo, and Drum Up.

Meet The Author

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Marisa D. Aceves

Hello, my name is Marisa D. Aceves. I’m a forever curious B2B/B2C freelance writer, artist, and marketer. When not toiling away in the studio, I enjoy sharing articles on marketing strategies and tools and technologies. Follow my blog and receive my latest tips on art marketing, digital marketing, and business software reviews.

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